Mission Statement

Emerging first as a medium for social awareness on the subject of the plastic oceans, this destination for change captures the imagination of our visitors by placing a deserved spotlight on green technology pioneers working worldwide in the field of plastics. Reduce. Reuse. Recycle.

Planned second, is a social network for exchanging "small steps" each of us can easily make every day toward a sustainable future. Everyone wants to do their part, but they want it to be easy! The social network is designed to foster innovation through group planning of media campaigns and social action. Software for connecting Facebook and other social networks is planned for Phase Two.

A third phase, in its nascent stages and growing more real as momentum builds, is the establishment of a 501(c)(3) non-profit entity with a large scale media plan and reputable Board of Directors in relevant areas of the biological, oceanic and chemical sciences.